Generating Targeted Web Site Traffic with Robust
conversion Rates
Targeted traffic is the single most determining factor for success in the
Internet commerce arena. Whether your site is an e-commerce venture complete
with product categories, shopping carts and merchant transaction gateways or a
niche site that is content rich and advertising driven with a profitable PPC
revenue model at the front end, visitor conversion must happen at the end of the
loop.
After having presented a basic
consideration of the role of dedicated IP addresses in the SEO equation, we will
revisit the subject of IP addresses in an entirely different and yet critical
context. The practice of banning IP addresses has been adopted by many web
masters, forum administrators and discussion list moderators alike and has been
gaining momentum as a part of their overall effort to maintain decorum and
order.
After an in-depth discussion
of how the domain name of your web site and its IP address can impact your web
site’s standing in the SEO universe, we now graduate to yet another critical
controlling factor that is hardly understood by even the search engine wiz kids.
Part 2 : Using a Static IP Address for your
Website
The
complex and dynamic relationship between web hosting and search engine
optimization has often been ignored and misunderstood by web masters and SEO
companies alike.
We have all heard about the explosive growth of the
Internet but once we are confronted with the real facts, this growth almost
seems like a miracle. The Internet continues to grow at an annual rate of more
than 18% and now has one billion users on all continents.
Until recently, you could successfully own and
operate a business without investing in a web site. The reason is simple. There
was no Internet before the nineties. Then came a time when owning a piece of the
Internet pie became integral to business success.
